Omni-Channel Marketing Campaigns to the Connected Audience
Zeta’s Connected Email solution enable marketers to follow an audience across multiple types of media. By merging anonymous and personally identifiable identities, we can establish a single view of the target audience that you want to target for customer acquisition/reactivation.
Ultimately, Zeta’s programmatic digital media marketing solutions generate results across display, social media, and email channels.
Unlike most other forms of media, connected email is:
- Totally customized to the client’s desired message
- Precisely targeted to a known, relevant audience
- Both cost-effective and cost-controlled by the client
- Scalable and repeatable
- Highly measurable and in near-real-time
Zeta’s Connected Email Solution delivers effectively targeted, appropriately permissioned messaging to your most valuable prospects.
Guaranteed Results: Turning Data into Action
Data Driven Marketing Capability
Enable the loyalty marketer to deploy audience addressable campaigns 1:1 across a more optimized combination of direct mail, mobile, tablet, set-top box, audio, out-of-home and future emerging media channels.
Effective Loyalty Remarketing
Harness the optimized customer experience to achieve specific, measurable outcomes at their most cost-effective.
The Zeta Trading Desk
Our experienced staff and sophisticated technology platform are designed to activate the digital and omni-channel aspects of customer retargeting – both in the United States and abroad.